Leslie Cheng

About

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Hi, I'm Leslie πŸ‘‹πŸ»

I'm a brand designer that loves to tell compelling stories. Collaborating closely with illustrators and writers, I create branded experiences through a variety of printed matter like publications and marketing materials, as well event swag, I lead projects that empower people to make a positive change.

I bring contagious energy into my collaborative work, a strong curiosity into my research, and a reminder to always add some "play" into the creative process.

Currently: On sabbatical in New York, volunteering at the Herb Lubalin Center, concepting the second issue of SHIFT zine, and illustrating the occasional enamel pin.

Previously: Building and evolving brands at Honor, Clover Health, Benefit Cosmetics. Student of the incredibly enriching Porto Design Summer School as well as General Assembly. Volunteer at the Letterform Archive.

Featured: as one of Designer Fund’s Bridge Creatives and as a guest speaker on Designing Identity Systems.

 
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